QVM's announcement this week of a new online shopping and delivery service for fresh produce
traders is significant not just for the service itself but for the intent to
make our market better and the leadership shown.
We know that
traders are responsible for their own back yards in many respects. But Traders are not great at joining
together and that is not a criticism, just a reality when hundreds of
time-poor small business owners are asked to act in
unison.
That is
where QVM can show its worth by providing a common platform for discussion,
evaluation and ultimate application. And that is what it is doing here.
The concept
of a fresh food delivery service is exciting. It will enable us to compete with
very active competitors in the supermarket sector. We have a point(s) of
difference in fresh food and ideally our delivery service will allow us to
enhance the depth of our offer and maintain the excellence that customers
expect of QVM.
The proposed
solution will initially be introduced for fresh produce traders only, but the
potential for similar services in other market categories is obvious. As one Specialty
Merchandise Trader said this week – “Imagine being able to clinch the deal by
telling the customer we will deliver to your home or business so you can enjoy the rest of your day."
