Traders are often willing to give advice on a range of
topics and marketing and promotion is just one of the fields that gets regular
attention. Unfortunately the real world has budgets and they are usually
stretched to the max but here is one idea from a trader that looks like it
could fly and has the support of our management marketing team.
A trader has suggested a cash giveaway for customers that is
financed by $1 donations from traders. We have hundreds of traders in the
market so, with full participation from traders, it won’t be difficult to rack
up a few hundred dollars (up to $500 every market day) which would become a
prize for a lucky customer, engender a buzz around the market, and attract
extra customers.
The idea is that a professional busker will hand out tickets
to customers while roaming the market. A draw will be held at 1:00pm each day, and
the winning ticket announced over the PA system with unclaimed prizes jack
potting to the next day’s draw. QVM will match trader’s contributions each day
with a $250 voucher. Leftover contributions will go to the Royal Children’s
Hospital Charity.
This sounds like a great opportunity to create an extra buzz
around our market. For $1 per day, traders are urged to get on board with the start on November
13th and continuing each day through to Christmas Eve.