"The Coalition Government will partner with councils and business
trader groups to support small retail businesses in local shopping precincts as
part of this new program," Ms Asher said.
"The four year $6 million Streetlife program for retailers will help them to
develop their business and marketing strategies, boost skills, and improve
online and social media capacity in order to increase customer traffic and
sales. Applications for Streetlife will open later this year."
For
more information about festival events, visit www.business.vic.gov.au/festival