Brag Your Bargain - New Facebook Initiative By QVM

An interesting new initiative by the market on their Facebook page as described in this blurb to customers - .

“Have you recently bagged a bargain at Queen Vic? If so, we want to hear about it.

Brag your bargain and you could win a $200 shopping spree.

To enter, take a photo and upload your bargain. Be sure to insert a caption and don't forget to include the name of the shop or stall where you purchased your item and the price. You can submit as many photos as you like before 9 October 2011.

Then you, your friends and all of our fans can vote for your favourite entries.”

There are a few points to make here. Firstly, this looks like an excellent extension to the market’s Facebook activity and is a really good fit with way social networking works.
Secondly, if you are one of the few traders who still object to customers taking photos at your stall you may wish to rethink your attitude.
Finally, why wouldn’t traders take advantage of this type of free promotion and encourage their customers to enter the competition. The customer gets a chance at a $200 prize and you get extra promotion. They say that personal recommendation is the best form of advertising.