Coles have been developing their online ordering system for some years and in response to customer requests they allow pickups in store. They are also trialling order pickups at a Sydney service station.Apparently customers love the convenience of ordering online but can’t always be at home for the delivery. They are asking to pick up their order at a time and place that suits them. Coles say the trial may lead to a whole network of pickup points.
We recently posted an article about providing a delivery service for QVM customers. In a very competitive retail environment Coles knows the importance of keeping up with customer’s needs. Can we say the same?