JB HiFi are arguably today’s most successful Australian retailer. JB have never abandoned their bargain store presentation but they do it in a very professional way. They have clutter, but never look untidy. They maintain impressive stock levels, they are very conscious of being price competitive, they offer a moderate level of staffing, and they are very conscious of giving good service. It is no accident that JB won top spot in corporate reputation rankings again this year.
Spare a thought for Vodafone Hutchison who, after suffering bad publicity recently over technical issues, is now ranked below the Australian Taxation Office - ??????????